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ExplainerWholesale MarketsExplainer· 6 min read· in Energy

How Zero-Marginal-Cost Renewables Suppress Wholesale Electricity Prices and Drive Negative Bidding

The influx of wind and solar power fundamentally alters wholesale electricity markets by displacing expensive fossil fuels, lowering consumer costs while simultaneously cannibalizing renewable generation revenues.

By Layla Zaher

Market Regulators & Administrators 40%Energy Economists & Analysts 35%Renewable Energy Sector 25%
Market Regulators & Administrators
Grid operators emphasize that marginal pricing minimizes short-term costs, but acknowledge the framework must evolve to ensure long-term reliability.
Energy Economists & Analysts
Analysts focus on the systemic impacts of zero-marginal-cost generation and the necessity of price signals to incentivize battery storage.
Renewable Energy Sector
Clean energy producers argue that price cannibalization threatens the financial viability of future projects unless paired with massive investments in energy storage.

Perspectives this story doesn't cover

  • Retail electricity providers
  • Industrial power consumers

In April 2024, the California Independent System Operator recorded negative wholesale electricity prices during a quarter of all daylight hours, marking a structural shift in how power is valued on the grid. The surge in sub-zero pricing—where generators effectively pay the market to take their electricity—was driven by an unprecedented volume of zero-marginal-cost solar generation flooding the system. This dynamic is the direct result of the merit-order effect, the fundamental economic mechanism that dictates how deregulated wholesale electricity markets clear. As regional grids transition away from fossil fuels, understanding this pricing architecture is essential for comprehending why electricity prices behave the way they do.[2][7]

Wholesale electricity markets operate on a marginal pricing framework designed to minimize the total cost of supplying power to millions of homes and businesses. Grid operators require power plants to submit bids detailing the exact capacity they can provide and the minimum price they will accept to generate it. These bids are primarily based on a facility's short-run marginal cost—the expense required to produce one additional megawatt-hour of electricity. For traditional thermal power plants, this marginal cost is largely dictated by the price of combustible fuel, routine maintenance, and any applicable emission allowance costs required by environmental regulations.[1][3]

To meet real-time electricity demand, the grid operator stacks these incoming bids from the lowest price to the highest price, forming a comprehensive supply curve known as the merit order. Dispatchers activate the absolute cheapest available generation first, moving progressively up the curve to bring more expensive units online until the total electricity demand for that specific time interval is satisfied. The last, most expensive power plant required to balance the grid becomes the marginal unit, and its specific bid sets the universal clearing price for all generators dispatched in that interval, regardless of their individual underlying costs.[1]

The merit order stacks power plants from lowest to highest marginal cost, setting the clearing price based on the most expensive unit needed.

Wind and solar facilities fundamentally alter the architecture of this supply curve because they operate without any combustible fuel costs. Once the initial capital expenditure of building a solar farm or erecting a wind turbine is sunk, the ongoing cost of generating an additional megawatt-hour of electricity is effectively $0.00. Consequently, renewable generators are able to bid into the wholesale electricity market at or near zero dollars. This unique economic advantage places them at the very front of the merit order, guaranteeing that they are dispatched first whenever the sun is shining or the wind is blowing.[1][7]

When renewable energy output is exceptionally high, these zero-cost bids push the entire supply curve to the right. This physical displacement forces the most expensive thermal generation—such as aging gas peaker plants and coal-fired facilities—out of the active dispatch stack entirely. Because the final clearing price is set by the most expensive unit left running, removing these high-cost fossil fuel plants from the margin actively suppresses the overall wholesale price of electricity across the entire grid, a phenomenon formally defined by energy economists as the merit-order effect.[1]

When renewable energy output is exceptionally high, these zero-cost bids push the entire supply curve to the right.

For residential consumers and load-serving utility entities, the merit-order effect delivers substantial financial savings by insulating the broader electrical grid from volatile global commodity markets. During the midday hours when solar production reaches its absolute peak, the wholesale cost of power routinely drops to zero, drastically lowering the average cost of procurement. However, this exact same market mechanism creates a severe structural paradox for the renewable energy developers who are actively financing and building the infrastructure required for the ongoing energy transition.[3][7]

Because solar power plants located within a specific geographic region all generate electricity simultaneously under the exact same weather conditions, they flood the wholesale market at the exact moment prices collapse. "Negative prices in CAISO effectively drive down the average price of power during certain times of day, which has significant implications on the revenue for energy resources, particularly solar and storage," notes Divita Bhandari, a senior research scientist at REsurety. This self-induced price suppression is known as cannibalization. In the California market, the solar capture rate—the actual revenue a solar plant earns compared to a hypothetical baseload plant running continuously—plummeted below 30 percent in 2024. A utility-scale solar resource now earns 70 percent less per megawatt-hour than a facility capable of generating power around the clock.[7]

Negative wholesale pricing hours in the California Independent System Operator market more than doubled between 2023 and 2024.

The market dynamics intensify significantly when electricity supply vastly exceeds consumer demand, but inflexible thermal power plants cannot easily shut down to accommodate the surplus. Nuclear reactors and certain combined-cycle natural gas turbines incur severe physical wear, thermal stress, and massive financial costs if they are forced to cycle off and restart hours later. To avoid these punitive shutdown penalties, inflexible generators submit negative bids, explicitly signaling their willingness to pay the grid operator to keep their units online and generating power.[7]

Renewable energy generators also actively contribute to the frequency of negative pricing due to out-of-market financial incentives. Wind and solar facilities frequently receive federal production tax credits or state-level renewable energy certificates for every single megawatt-hour of electricity they successfully generate and deliver to the grid. Because these lucrative subsidies are tied directly to generation volume rather than wholesale market revenue, renewable operators can bid negative prices—up to the exact value of their tax credits—and still turn a net profit on the transaction.[7]

The unprecedented collision of inflexible thermal generation, heavily subsidized renewables, and physical transmission constraints drove the California Independent System Operator to record 1,180 hours of negative wholesale prices in 2024, representing roughly 13 percent of the entire year. This marked a staggering 122 percent increase from the 530 negative-price hours recorded in 2023, signaling to grid planners that the merit-order effect scales non-linearly as zero-marginal-cost generation completely saturates the regional power grid.[7]

Both inflexible thermal plants and subsidized renewables utilize negative bidding to maintain generation during periods of oversupply.

Rather than representing a fundamental market failure, negative prices function as a highly precise economic signal, indicating that the power system desperately requires operational flexibility rather than additional midday generation capacity. The primary structural solution to the merit-order penalty is the rapid deployment of grid-scale battery energy storage. By charging their cells during negative-price midday hours and discharging that stored power during the high-priced evening peak, battery systems perform lucrative energy arbitrage, effectively flattening the duck curve and restoring financial value to curtailed solar generation.[2][7]

As regional power grids approach 100 percent renewable energy penetration, the traditional merit order faces systemic and existential questions. A wholesale market design predicated entirely on the marginal combustible fuel costs of thermal power plants inherently struggles to adequately compensate capital-intensive infrastructure that costs absolutely nothing to operate. Regulators and independent system operators are increasingly evaluating capacity markets, long-term power purchase agreements, and locational marginal pricing reforms to ensure long-term grid reliability as the merit-order effect permanently erodes traditional wholesale energy revenues.[1][3][5]

Key points

  1. Wholesale electricity markets dispatch power plants from lowest to highest marginal cost, setting the price based on the most expensive unit needed.
  2. Wind and solar facilities have zero fuel costs, allowing them to bid at the front of the merit order and displace expensive fossil fuels.
  3. This displacement, known as the merit-order effect, suppresses overall wholesale electricity prices and insulates consumers from commodity shocks.
  4. High solar penetration causes price cannibalization, where the influx of zero-cost generation drives prices negative during peak daylight hours.
  5. Inflexible thermal plants and subsidized renewables submit negative bids to avoid shutdown costs or to capture production tax credits.
  6. Battery storage resolves the merit-order penalty by absorbing excess midday generation and discharging it during high-priced evening peaks.

Why this matters

The merit-order effect explains why adding cheap renewable energy to the grid paradoxically threatens the financial viability of future wind and solar projects. Understanding this mechanism is crucial for policymakers and investors attempting to redesign electricity markets for a zero-carbon future without compromising grid reliability.

Key terms

Marginal Cost
The expense required to produce one additional unit of electricity, primarily dictated by a power plant's fuel and emission costs.
Clearing Price
The uniform price paid to all dispatched generators in a wholesale market, set by the most expensive power plant needed to meet demand.
Capture Rate
The actual market revenue a power plant earns compared to a hypothetical baseload facility that generates electricity continuously around the clock.
Energy Arbitrage
The practice of buying electricity when wholesale prices are low or negative and selling it back to the grid when prices peak.
Duck Curve
A graph of power production that shows the timing imbalance between peak renewable generation at midday and peak electricity demand in the evening.

Frequently asked

What is the merit-order effect?

It is the economic principle where zero-marginal-cost renewable energy displaces expensive fossil fuel plants in the wholesale market, lowering the overall clearing price for electricity.

Why do wholesale electricity prices go negative?

Prices go negative when supply exceeds demand, and inflexible power plants or subsidized renewables pay the grid operator to take their electricity rather than shutting down.

What is price cannibalization in energy markets?

Cannibalization occurs when weather-dependent renewables flood the market simultaneously, driving the wholesale price to zero and severely reducing their own generation revenue.

How does battery storage solve negative pricing?

Batteries perform energy arbitrage by charging when prices are negative during the day and discharging power back to the grid during high-priced evening peaks.

Sources

Source coverage

7 outlets

3 viewpoints surfaced

Market Regulators & Administrators 40%Energy Economists & Analysts 35%Renewable Energy Sector 25%
  1. [1]WikipediaMarket Regulators & Administrators

    Merit order

    Read on Wikipedia
  2. [2]WikipediaMarket Regulators & Administrators

    California Independent System Operator

    Read on Wikipedia
  3. [3]WikipediaMarket Regulators & Administrators

    Electricity pricing

    Read on Wikipedia
  4. [4]U.S. Energy Information AdministrationEnergy Economists & Analysts

    Regional Wholesale Markets: June 2026

    Read on U.S. Energy Information Administration
  5. [5]Federal Energy Regulatory CommissionMarket Regulators & Administrators

    California Independent System Operator (CAISO)

    Read on Federal Energy Regulatory Commission
  6. [6]Factlen Editorial TeamEnergy Economists & Analysts

    Synthesis by Factlen editorial team

    Read on Factlen Editorial Team
  7. [7]Renewable Energy WorldRenewable Energy Sector

    What Causes Negative Power Prices?

    Read on Renewable Energy World

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