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Tech RegulationPolicy Effectiveness· 3 min read· in News & Politics

Australia's Landmark Under-16 Social Media Ban Is Failing, New Study Shows 85% Still Access Platforms

Three months after Australia implemented a world-first ban on social media for children under 16, a new study reveals that 85% of adolescents are still using the restricted platforms. The findings raise serious questions about the enforceability of age-verification laws as other nations, including the UK, prepare to roll out similar legislation.

By Anaya Sharma

Australia's world-first ban on social media for children under 16 was hailed as a decisive strike against the youth mental health crisis. But three months after the landmark legislation took effect in December 2025, a new study reveals that the digital firewall is highly porous, with the vast majority of teenagers easily bypassing the restrictions.[1][2]

According to research published Wednesday in The BMJ by the University of Newcastle, 85% of adolescents under 16 report that they are still using the restricted platforms. The observational study surveyed 408 children aged 12 to 17 just before the ban was implemented and again three months later, finding insufficient evidence of any substantive early effects on social media consumption.[1][2]

Teenagers are employing a variety of workarounds to defeat the platforms' age-verification systems. The study found that two-thirds of the children encountered some form of age check, but most were easily defeated by self-declaring an older age or uploading a deceptive selfie.[1]

Data from the University of Newcastle shows how adolescents are bypassing age-verification checks.

A significant minority of tech-savvy youth went further to ensure their access remained uninterrupted. Approximately 15% to 19% of the surveyed 12- to 15-year-olds reported creating entirely new fake accounts to evade detection, while roughly 10% utilized private browsers or Virtual Private Networks (VPNs) to mask their location and identity.[1]

The legislation, which carries fines of up to $33 million for systemic breaches, targets major overseas platforms including TikTok, Instagram, Facebook, Snapchat, and X. However, early compliance reports indicate that while companies have taken some steps, the messaging on certain platforms actually encouraged underage users to repeatedly attempt age-assurance checks until they passed.[1]

Despite the glaring enforcement failures, public support for the ban remains remarkably high. A recent Monash University survey found that 79% of Australian adults support the legislation, citing concerns over bullying, extremist content, and the manipulative algorithms used to capture young attention. Yet, parents are finding themselves on the front lines of an unwinnable enforcement battle against their own children, with many acknowledging the difficulty of policing browser-based workarounds.[4]

The Australian government designed the legislation as a global test case for protecting children from online harms.

The findings send a chilling signal to policymakers worldwide who have been watching Australia as a legislative test case. Earlier this month, UK Prime Minister Keir Starmer announced plans to introduce an explicitly modeled ban for under-16s by spring 2027. UK Technology Secretary Liz Kendall has insisted that Britain's use of highly effective age-verification measures will succeed where Australia's system has stumbled, though experts remain highly skeptical.[1]

In the United States, bipartisan momentum has been building for similar legislation that would ban platforms from delivering algorithmically recommended content to minors. However, cybersecurity experts warn that simplistic bans will always fail against a generation that has grown up native to the internet. They point out that anonymizing tools like the Tor browser are freely available and practically impossible to block, potentially driving children to darker, unregulated corners of the web.[4]

While public support for the ban remains high, actual compliance among teenagers is remarkably low.

Researchers caution that while the immediate results are underwhelming, it may take years to measure the full generational impact of the legislation. In the meantime, the data suggests that the ban might be more effective at delaying initial access for children currently under eight, rather than successfully clawing back access from teenagers whose social lives and support networks are already deeply entrenched online.[1][3]

Where opinion splits

Child Safety Advocates

Believe the ban sets a crucial societal norm and forces tech companies to take responsibility.

Advocates for the ban argue that even if early enforcement is flawed, the legislation represents a necessary paradigm shift. By legally classifying social media as a restricted product akin to alcohol or gambling, the government is forcing platforms to build better safety infrastructure. They contend that while older teenagers might easily bypass the rules today, the ban will successfully protect younger cohorts who have not yet developed digital habits or dependencies.

Cybersecurity Experts

Contend that blanket bans are technologically naive and easily circumvented.

Security professionals have long warned that age-verification technology is fundamentally inadequate against a highly motivated, digital-native demographic. They point out that tools like VPNs, private browsers, and the Tor network are freely available and impossible to fully block. Furthermore, experts warn that pushing teenagers to use anonymizing software to access mainstream platforms inadvertently exposes them to darker, unregulated corners of the internet where they face significantly higher risks.

Youth Perspectives

Express frustration that the ban isolates marginalized youth and ignores adult social media addiction.

Many teenagers feel they were entirely excluded from the legislative process that dictated their digital lives. They argue that social media is a vital lifeline for marginalized youth, particularly those in rural areas or minority groups who rely on online communities for support. Youth advocates also point out the hypocrisy of the legislation, noting that adults suffer from severe social media addiction and algorithmic manipulation, yet only children are being forcibly disconnected.

Key points

  • A new study reveals 85% of Australian adolescents under 16 are still using banned social media platforms.
  • Teenagers are bypassing age-verification checks using fake accounts, VPNs, and self-declared ages.
  • The findings raise doubts about the UK's plan to implement a similar ban by 2027.
  • Despite the enforcement failures, 79% of Australian adults still support the legislation.

Unanswered questions

  • Whether the eSafety Commissioner will successfully levy the $33 million fines against major platforms for systemic breaches.
  • If the UK's proposed 2027 ban will utilize more advanced age-verification technology than Australia's current system.
  • How the ban will affect the long-term mental health metrics of children currently under the age of eight.

How we got here

  1. Nov 2024

    The Australian government formally proposes the world-first minimum age legislation for social media.

  2. Dec 2025

    The Social Media Minimum Age Act officially takes effect, requiring platforms to block users under 16.

  3. Mar 2026

    Australia's eSafety Commission releases its first compliance report, noting significant loopholes and ongoing youth access.

  4. Jun 2026

    The UK announces plans to implement a similar ban by 2027, explicitly modeled on the Australian legislation.

  5. Jun 24, 2026

    The BMJ publishes a study revealing an 85% bypass rate among Australian adolescents.

Cybersecurity & Tech Experts 35%Child Safety Advocates & Parents 30%General News Observers 20%Skeptics & Youth Voices 15%
Cybersecurity & Tech Experts
Argue that technical bans are easily defeated by digital-native youth and that age-verification tools remain fundamentally inadequate.
Child Safety Advocates & Parents
Believe the ban is a necessary first step to combat algorithmic manipulation and mental health harms, even if early enforcement is flawed.
General News Observers
Focus on the legislative mechanics, the global ripple effects, and the statistical realities of the policy's rollout.
Skeptics & Youth Voices
View the ban as an ineffective overreach that isolates teenagers from their communities and fails to address the root causes of online harm.

Perspectives this story doesn't cover

  • Social media platform executives navigating compliance investigations
  • Educators attempting to manage the social fallout of the ban in schools

Sources

Source coverage

4 outlets

4 viewpoints surfaced

Cybersecurity & Tech Experts 35%Child Safety Advocates & Parents 30%General News Observers 20%Skeptics & Youth Voices 15%
  1. [1]The GuardianGeneral News Observers

    Four in five under-16s in Australia using social media despite ban, study shows

    Read on The Guardian →
  2. [2]The BMJCybersecurity & Tech Experts

    Australia's social media ban for under 16s has not curbed use among adolescents

    Read on The BMJ →
  3. [3]CBC Kids NewsSkeptics & Youth Voices

    One month in, Australian teens react to social media ban

    Read on CBC Kids News →
  4. [4]Monash UniversityChild Safety Advocates & Parents

    Almost four out of five Australian adults support the government's social media ban

    Read on Monash University →

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