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Bioengineered FoodsRegulatory Shift· 4 min read· in Food & Drink

USDA Signals Mandatory Disclosure for New Bioengineered Crops Including Wheat and Purple Tomato

The USDA is preparing to add new crops, including drought-tolerant wheat and antioxidant-rich purple tomatoes, to its mandatory bioengineered food disclosure list as it faces a court-ordered deadline to overhaul its labeling rules.

By Lan Xu

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Next time you browse the produce aisle for a vibrant salad ingredient or pick up a bag of flour for weekend baking, the packaging might tell you a bit more about how that food was grown. For years, the federal bioengineered food label—a green seal with a sun shining over a field—has been a quiet presence on certain products. Now, that disclosure is poised to expand to some of the most fundamental ingredients in the American kitchen, changing how you navigate the grocery store.

The U.S. Department of Agriculture's Agricultural Marketing Service (AMS) has signaled its intent to mandate bioengineered disclosure for a new wave of crops, most notably wheat and the recently popularized purple tomato. According to the agency's 2026 Unified Agenda, the USDA is preparing a Notice of Proposed Rulemaking to officially update the National Bioengineered Food Disclosure Standard's master list. This move follows a formal request for information issued to the food industry, which evaluated the commercial status of these crops.[4][7]

For home gardeners, the purple tomato is already a familiar sight. Developed by Norfolk Plant Sciences to be rich in anthocyanins—the same antioxidants that give blueberries their dark hue—the seeds were first sold directly to U.S. consumers in early 2024.

Because the tomato's unique color is achieved by splicing in genes from a snapdragon flower, it falls squarely under the USDA's definition of a bioengineered food. As the crop transitions from backyard novelty to commercial produce and packaged goods, the new rules will ensure shoppers know exactly what they are buying.[4][6][7]

The addition of drought-tolerant wheat to the bioengineered list will affect labeling for everyday pantry staples.

The inclusion of wheat represents a much larger shift for the global food supply chain. The specific variety under review, known as HB4, was developed by the Argentine company Bioceres to withstand severe drought conditions.

While it has faced resistance in some international markets, its gradual approval and cultivation mean that derivatives could soon enter the U.S. food system. Because wheat is a staple ingredient in countless pantry items, from bread to pasta to snack foods, adding it to the bioengineered list will trigger widespread packaging updates across the grocery store.[4][5]

This expansion of the bioengineered list arrives at a moment of forced transformation for the USDA's labeling program. In August 2026, a federal district court in California finalized a sweeping remedy order that strikes down two of the most controversial loopholes in the original 2018 disclosure rules. The court ruled that the USDA can no longer exempt highly refined foods—such as cooking oils and sugars—simply because the modified genetic material is undetectable after processing.[1][2]

The court also took aim at how companies communicate this information to shoppers. For years, food manufacturers have been allowed to use QR codes or text-message prompts instead of printing the disclosure directly on the box. Consumer advocacy groups successfully argued that this practice discriminated against shoppers without reliable smartphone access or internet connectivity in grocery aisles. Under the new court order, the digital-only and text-message disclosure options will be officially vacated.[1][2][3]

A federal court has ruled that companies can no longer rely solely on QR codes to disclose bioengineered ingredients.

Food manufacturers are now racing against a hard deadline. The federal court has given the USDA until January 1, 2028, to implement replacement regulations. If the agency fails to finalize a new framework by that date, companies currently relying on QR codes will be forced to default to on-package text or the official USDA symbol. The government had initially requested an extension until 2029 to conduct further consumer research, but the judge denied the delay, citing the need for immediate transparency.[1][2][3]

For the food industry, the simultaneous expansion of the bioengineered crop list and the elimination of the QR code loophole means a massive logistical undertaking. Supply chains will need to be audited to track the presence of HB4 wheat and highly refined bioengineered ingredients, and thousands of product labels will require redesigns. For the everyday shopper, the result will be a much more transparent, if slightly more crowded, nutrition panel—bringing the complex science of modern agriculture directly to the kitchen counter.[3]

Viewpoints in depth

Consumer Transparency Advocates

Advocates argue that clear, on-package labeling is a fundamental shopper right.

For consumer rights organizations and organic food advocates, the impending USDA updates represent a long-overdue victory for transparency. This camp has consistently argued that the original 2018 rules created intentional blind spots—specifically by exempting highly refined oils and sugars and by allowing companies to hide disclosures behind QR codes. They contend that relying on digital links discriminates against shoppers without reliable internet access or the time to scan every item in their cart. By forcing the USDA to close these loopholes and explicitly list new crops like HB4 wheat, advocates believe the food system is finally aligning with the public's demand to know exactly how their food is grown and processed.

Food Manufacturers & Retailers

Industry groups emphasize the logistical hurdles and costs of sweeping label changes.

For the companies responsible for sourcing ingredients and printing packaging, the court-ordered 2028 deadline and the expanding crop list present a massive logistical challenge. Legal and industry analysts point out that tracking the presence of highly refined bioengineered ingredients—which often lack detectable modified DNA after processing—requires entirely new auditing frameworks. Furthermore, abandoning QR codes means redesigning thousands of product labels to accommodate the physical USDA seal or text disclosures. This camp warns that the compressed timeline leaves little room for error, potentially leading to increased costs that could be passed down to the consumer.

Agricultural Innovators

Developers of bioengineered crops focus on the environmental and nutritional benefits of their products.

Biotech developers and agricultural scientists view the new crops added to the USDA list not as hazards to be warned against, but as vital solutions to modern challenges. They point to the HB4 wheat variety, which is engineered to survive severe droughts, as a necessary adaptation for a warming climate. Similarly, the purple tomato was designed specifically to deliver high levels of health-promoting anthocyanins to everyday diets. This camp supports regulatory compliance but often expresses concern that mandatory 'bioengineered' labels are misinterpreted by the public as health warnings, rather than neutral descriptions of a breeding technique that can yield more resilient and nutritious food.

Key points

  1. The USDA is preparing to add new crops, including HB4 wheat and the purple tomato, to the National Bioengineered Food Disclosure Standard list.
  2. A federal court has ordered the USDA to rewrite its disclosure rules by January 2028, striking down previous exemptions.
  3. The court ruling eliminates the option for companies to use QR codes or text messages for bioengineered food disclosures.
  4. Highly refined foods, such as cooking oils and sugars, will no longer be exempt from labeling requirements.

How we got here

  1. December 2018

    The USDA finalizes the original National Bioengineered Food Disclosure Standard, allowing QR code disclosures and exempting highly refined foods.

  2. February 2024

    Norfolk Plant Sciences begins direct-to-consumer sales of its bioengineered purple tomato seeds in the United States.

  3. March 2024

    The USDA issues a request for information on adding new crops, including wheat and purple tomatoes, to the bioengineered food list.

  4. August 2026

    A federal court orders the USDA to rewrite its disclosure rules by January 2028, striking down the QR code and highly refined food exemptions.

Consumer Transparency Advocates 40%Food Manufacturers & Retailers 35%Agricultural Innovators 25%
Consumer Transparency Advocates
Advocates argue that shoppers have a fundamental right to clear, on-package information about bioengineered ingredients.
Food Manufacturers & Retailers
Industry groups emphasize the logistical complexity and cost of overhauling supply chain tracking and packaging.
Agricultural Innovators
Developers focus on the environmental and health benefits of bioengineered crops, arguing labeling should not stigmatize them.

Perspectives this story doesn't cover

  • Small-scale farmers
  • International trade partners

Sources

Source coverage

7 outlets

3 viewpoints surfaced

Consumer Transparency Advocates 40%Food Manufacturers & Retailers 35%Agricultural Innovators 25%
  1. [1]Food DiveConsumer Transparency Advocates

    USDA must rewrite bioengineered food labeling rules by 2028, judge says

    Read on Food Dive →
  2. [2]Wiley LawFood Manufacturers & Retailers

    UPDATE: Court Sets January 1, 2028 Deadline to Address Key USDA Bioengineered Rule Disclosure Provisions

    Read on Wiley Law →
  3. [3]Daily Intake BlogFood Manufacturers & Retailers

    Court Sets Jan. 1, 2028, Deadline for Bioengineered Food Labeling Changes

    Read on Daily Intake Blog →
  4. [4]LawBCFood Manufacturers & Retailers

    National Bioengineered Food Disclosure Standard; Update of the List of Bioengineered Foods

    Read on LawBC →
  5. [5]Friends of the EarthConsumer Transparency Advocates

    New GMO alert: Bioceres GM HB4 wheat gains traction worldwide

    Read on Friends of the Earth →
  6. [6]Seed WorldAgricultural Innovators

    A genetically modified purple tomato first produced by Norfolk scientists

    Read on Seed World →
  7. [7]Federal RegisterAgricultural Innovators

    National Bioengineered Food Disclosure Standard; Update of the List of Bioengineered Foods

    Read on Federal Register →
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