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Seattle Advances First-of-Its-Kind Ban on 'Surveillance Pricing' by Large Grocery Chains
The Seattle City Council voted 7-2 to prohibit large supermarkets from using shoppers' personal data and browsing history to set individualized prices.
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Timeline
September 2026
Seattle Becomes First US City to Ban AI-Driven 'Surveillance Pricing' in Groceries
August 2026
Seattle Advances First-of-Its-Kind Ban on 'Surveillance Pricing' by Large Grocery Chains

